Helping {brand} improve their {experience/flow}.

Write a short summary to your case study…

Write a short summary to your case study…

Write a short summary to your case study…

Role

User Research

Product Strategy

UI Design

Interaction Design

Usability Testing

Tools

Figjam

Notion

Maze

Figma

Otter

Timeline

5 weeks

From rare to well done: an app cooked to perfection.

Redesign the MEATER mobile app to unify its capabilities into a cohesive, modern, user-centered experience.

Role

Role

Co-Designer

UX Research

UI Design

User Testing

UX Design

UI Design

Interaction Design

User Testing

Tools

Tools

Miro

Miro

Figma

Click-Up

Slack

Figma

Click-Up

Slack

Timeline

Timeline

6 months

Before + Better

The user experience for setting up a cook as it exists now (on left) and our redesigned user experience (on the right)

Before + Better

The user experience for setting up a cook as it exists now (on left) and our redesigned user experience (on the right)

Situation

MEATER, a leading Bluetooth cooking thermometer company, needed a complete redesign of its mobile app. Over time, the app had accumulated fragmented features, and users—particularly those new to the brand—were unable to access key functions before purchasing the product. This limitation not only affected user exploration but also disqualified the app from being featured on the iOS App Store, where ~80% of users discover MEATER.

Task

MEATER, a leading Bluetooth cooking thermometer company, needed a complete redesign of its mobile app. Over time, the app had accumulated fragmented features, and users—particularly those new to the brand—were unable to access key functions before purchasing the product. This limitation not only affected user exploration but also disqualified the app from being featured on the iOS App Store, where ~80% of users discover MEATER.

Action

  • Conducted a usability audit using heuristic principles across key user journeys.

  • Synthesized feedback from stakeholders and personas, including home chefs and professional users.

  • Led competitive analysis across five direct competitors using a 5-point UX rating system to identify differentiators and gaps.

  • Designed and tested two rapid prototypes:

    • Evolution (incremental changes)

    • Revolution (complete redesign with new components like video, parallax scrolling, simplified nav)

  • Collaborated closely with engineers for dual-platform (iOS + Material UI) high-fidelity handoff.

  • Conducted scripted usability testing across three real-world cooking scenarios to validate design hypotheses and uncover friction.

  • Conducted a usability audit using heuristic principles across key user journeys.

  • Synthesized feedback from stakeholders and personas, including home chefs and professional users.

  • Led competitive analysis across five direct competitors using a 5-point UX rating system to identify differentiators and gaps.

  • Designed and tested two rapid prototypes:

    • Evolution (incremental changes)

    • Revolution (complete redesign with new components like video, parallax scrolling, simplified nav)

  • Collaborated closely with engineers for dual-platform (iOS + Material UI) high-fidelity handoff.

  • Conducted scripted usability testing across three real-world cooking scenarios to validate design hypotheses and uncover friction.

  • Conducted a usability audit using heuristic principles across key user journeys.

  • Synthesized feedback from stakeholders and personas, including home chefs and professional users.

  • Led competitive analysis across five direct competitors using a 5-point UX rating system to identify differentiators and gaps.

  • Designed and tested two rapid prototypes:

    • Evolution (incremental changes)

    • Revolution (complete redesign with new components like video, parallax scrolling, simplified nav)

  • Collaborated closely with engineers for dual-platform (iOS + Material UI) high-fidelity handoff.

  • Conducted scripted usability testing across three real-world cooking scenarios to validate design hypotheses and uncover friction.

Results

  • Stakeholders selected the Revolution prototype, citing its clarity and innovation.

  • The redesign enabled the app to become eligible for iOS App Store inclusion, unlocking a major acquisition channel (~80% of user base).

  • Reduced the multi-probe cooking setup steps from 10+ steps to 3 simple steps.

  • Reduced average onboarding time from 2 min to less than 1 minute.

  • Positioned MEATER to remain competitive in a fast-growing IoT kitchen device market.

Menu screen appear tiled on one another describing temperatures of meat thermometers

Work Samples

Menu screen appear tiled on one another describing temperatures of meat thermometers

Work Samples

Competitor Analysis

We conducted an in house competitor analysis using each the app and thermometer from our top five rivals on the cooking thermometer market. We then compared that to the MEATER product.


Each category was given a score between 1-5 (5 being the best)

Ideation

User Flows

Using two studies, one of a chef who has used the MEATER devices regularly and the other of a new user who is cooking food at home for a family meal, we took stock of the individual needs of each user. A simple user map of a happy path was also created (referenced below.)

Using two personas, one of a professional chef who has used the MEATER devices regularly and the other of a new user who is cooking food at home for a family meal, we took stock of the individual needs of each user. A simple user map of a happy path was also created (referenced below.)

Rapid Prototyping

To place the fruit of the ideation process clearly in the minds of our stakeholders. Two rapid prototyping versions were created:


  • Evolution- not straying too far off the proposed wireframes. Less innovation in component use and design.

  • Revolution- A premium user centered design that got our design juices flowing with fresh components and mobile functionality.


Delightfully, stakeholders were on board with the latter!

Styles & Components

New color suite to tie branding into the app flow and new components (like a parallax scroll and video elements) to mirror the latest developments in UI design capabilitties.

High Fidelity Prototype

The final design was created in both an iOS UI kit and a Material UI kit to make the handoff to developer collaborators as smooth as possible. I believe strongly in the the importance of working hand in hand with the engineering team to achieve not only the best possible design but also foster comradery in the workflow.


The design required an overhaul of our mobile files, on both the design and engineering end. But we were able to create something which seamlessly embedded itself within the MEATERverse while generating exciting new components and gifts for new and returning users alike.

Usability Testing

We created a script that took our participants through three cooking scenerios. We tested new assets and gathered feedback and insights along the way.

Next Steps

Although the redesign received strong stakeholder support and usability validation, the company decided to reprioritize engineering resources due to shifting business goals and product roadmap changes.


As a result, development of the new app experience was paused and is projected to resume in 2026, when the next hardware release is scheduled.


This pivot reflects a strategic alignment, not a reflection of the design quality—which continues to be referenced as the blueprint for MEATER's future digital experience.

My design system, high-fidelity prototypes, and research documentation are already prepared for seamless handoff and implementation when development resumes.

© Danielle Hardy 2025